Our History

Premium Coffee Market
Our History

A Journey of Innovation & Growth


Schaerer launches its first fully automatic coffee machines, shaping the future of self-service coffee solutions.

1970

Schaerer introduces the Matic, featuring modular design, dry coffee grounds disposal, and automated milk processing

1980

The Euroca model set new standards with its durable plastic brewing unit, modular expandability, and automated cleaning—features that remain key in Schaerer machines today.

1990

The Siena 2 brought fully automated cappuccino enjoyment to small businesses and offices, featuring gentle grinding, programmable buttons, and an automatic cleaning system—compact yet powerful innovation from Schaerer.

1994

The Ambiente set new standards for fully automatic premium coffee machines, offering five specialties and instant hot water. Its global expansion reached Japan, Poland, Great Britain, the Netherlands, and the U.S.

1996

The Coffee Competence Centre (CCC) was established as a training hub and research facility, reinforcing Swiss coffee expertise and offering specialized consultation and courses.

1999

As coffee culture evolved with trends like latte macchiato and coffee-to-go, the Coffee Celebration machine became an instant classic, blending innovative technology with a sleek, modular design.

2003

The Coffee Art Plus revolutionized milk processing with automated hot milk addition and temperature control, while Best Foam™ introduced barista-quality milk texturing in 2015.

2007

The Schaerer Coffee Vito, designed for high-demand small businesses, combined compact size with top-tier performance, featuring a bean grinder, internal water tank, and an automatic cleaning system.

2009

The Schaerer Coffee Prime offered high-quality beverages with flexibility, featuring the M2M Coffee Link and NcFoamer for effortless milk system maintenance.

2011

Schaerer introduces the Coffee Soul, setting new standards with high performance, advanced design, and a 250-cup daily output, while the compact Coffee Club offers professional features like Steam IT technology, low-noise grinders, and manual/automatic milk foaming.

2017
Years of Experience
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